What comes up when you google your name or your business? Do you like what you see? Is it accurate? Is it updated?
If not, you only have yourself to blame. It's up to YOU to put information out in the universe for it to get "noticed" by search engines. Have you been quoted in an article recently? Have you made an effort to get your name in the press? Have you offered to write an article for a local trade paper specific to your business? Have you made an effort to "SEO" (search engine optimize) your website? Do you blog?
Lots of no answers to the above questions will not only make you invisible on the web, but even worse, may allow inaccurate content about who you are and what you do to materialze for all the world to see.
Take action!!! People, for better or worse, believe the "written word".
The paradox of insular language
1 year ago
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