Maybe your phone isn't ringing because you haven't yet learned how to ask for new business. Many of you simply say, "If you know of anyone who needs my services.....or......It would be greatly appreciated if you would pass my name along to anybody......"
This is no way to make your phone ring. Take the words "Anyone" and "Anybody" out of your vocabulary. It gives your potential referral source way too many people to consider. Mention these two words and what do you think comes to mind? You're right if you said "Nobody".
Tip...Narrow it down for them. Help them focus on a specific segment of their sphere of influence and you stand a much better chance of having them come up with a warm lead or two. Example - "Is there anyone in your group at work who may be in the market for......or.....Is there anyone in your family who may have a need for."
The paradox of insular language
1 year ago
3 comments:
Once again, I have to point out how important it is to proofread your public blog.
"Thus, Anyone and Anybody = Nobody in the minds people that you hope to make your phone ring with new business."
In the interest of growing your business, I would advise you to pay closer attention to the message you are putting out there.
Much appreciated. Love the feedback. Changes made as the posting was a little rushed.
Much appreciated. Love the feedback. Changes made as the posting was a little rushed.
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