Voice Mail

When is the last time you changed your outgoing voice mail? Do you even remember what it says?

Great sales people pay attention to every detail of their business. You may not think what your vm says will make or break a deal, but it could. It all depends on who's on the other end of the recording. Can you be everything to everyone? Absolutely not. At the very least, you have to stay true to your brand.

For example, I know someone who claims to be a very caring, warm, and charming individual. He prides himself on his "likeability" factor. Yet, he only recently, at my urging, recorded a personal outgoing message. Previously, he used a recorded version offered by verizon b/c he did not like how his voice sounded.

Bottom line...don't let your vm get stale and more importantly, make sure it's consistent with your "professional message".